
Shopify Academy: Affiliate and Merchant Resources
Did you know that Shopify offers Shopify Academy, an educational hub packed with expert-led content designed specifically for commerce success? Whether you're new to Shopify or looking to level up your skills, Shopify Academy offers curated learning paths, courses, articles, and videos to help you grow with Shopify, and share valuable knowledge with your audience.
We're excited to highlight key Shopify Academy content that can help you enhance your knowledge and better support your audience! Check out these learning opportunities:
Content to Share with Your Merchant Audience:
Conversion Rate Optimization with Shopify
This paid learning path offers both strategy and practical steps to improve your CRO efforts. Highly recommended for your merchant audience who want to boost their store conversion rates and maximize revenue!
Creating a Digital Marketing Strategy
A free learning path to help you strategize and execute a digital marketing strategy for your business. Learners can also opt to purchase a Shopify Verified Skills assessment to earn a badge that showcases your expertise. Your merchant followers will love this resource to help them attract more customers and grow their business.
Shopify Flow Fundamentals: Building Powerful Automation
Another free learning path that teaches how to leverage Shopify Flow for powerful store automation. Great for merchants looking to save time and streamline their operations.
Expanding Your Shopify Business Internationally
Help your merchants break into global markets with this essential (free!) learning path on international expansion. Ideal for established stores ready to grow internationally.
Marketing Fundamentals
Ideal for beginners or those looking to refine their marketing approach across the customer lifecycle, this is a must-share resource for merchants who need to strengthen their marketing foundations using Shopify’s built-in features.
Shipping and Fulfillment Fundamentals
This free learning path tackles one of the biggest challenges for online merchants. Share with store owners who are looking to optimize their fulfillment process and improve customer satisfaction.
Designed for Shopify Partners:
Partner-Specific Onboarding Experiences
If you are also a Shopify Partner, here are two specialized onboarding experiences designed specifically for partners:
- Onboarding for technical roles: Ideal for developers and team members who are extending or solutions planning with Shopify
- Onboarding for sales and marketing roles: Ideal for those selling Shopify and services clients
Find comprehensive educational resources to enhance your Shopify knowledge and grow your business as a Shopify Partner